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Defense Witness Damaging to Scrushy

Defense Witness Damaging to Scrushy

by Rick Turoczy on April 27, 2005

A defense witness proved more useful to the prosecution in the corporate fraud trial of fired HealthSouth Corp. CEO Richard Scrushy, providing some of the most damaging testimony to date with descriptions of Scrushy’s powerful management style.

Former HealthSouth vice president Jim Whitten winked at Scrushy several times and glowingly described him as the brains behind an aggressive marketing machine. He said Wednesday that Scrushy brainstormed ideas for TV programs and a magazine produced by HealthSouth, plus the company’s defunct “Go For It!” road show featuring appearances by pro athletes.

“We wanted to create a branding for HealthSouth that was as well known as Coca-Cola,” said Whitten.

Defense Witness Damaging to Scrushy

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